PRODUCT DESIGN

Design that earns trust.

We design the parts of your product people rely on most, with AI and data products as our specialism, and specify them so your engineers build them as designed.

For teams with their own engineers

  1. 01 · Loading
    AI summaryReading 3 bank feeds…

    Checking 90 days of spend against today's balances

  2. 02 · Answer
    AI summaryGenerated 09:42

    Runway is 14 months. October payroll on the 28th is covered.

    Was this right?
  3. 03 · Show why
    AI summaryGenerated 09:42

    Runway is 14 months. October payroll on the 28th is covered.

    1. Calculation$1,240,512 cash ÷ $88,600 average monthly spend = 14.0 months
    2. PeriodSpend from 8 Jul to 5 Oct (90 days)
    3. SourcesOperating ··4821, Payroll ··0193, Reserve ··7755. Bank feeds, 09:41 today
    4. Payroll$50,000 due 28 Oct; the Payroll account holds $268,212
    5. Left outPending approvals ($86,400) until they're paid
    Was this right?

HOW IT RUNS

What happens, step by step.

  • 01We start from the brief or the product.A brief, a prototype or a live product all work. Then a call with your engineers about your stack and data, before we design anything.
  • 02We map where trust is asked for.Every place a number, an AI answer or an action asks people to rely on it, and what happens when it's wrong.
  • 03We design every state.Options for the key decisions, then every part of the flow, from loading and empty to errors and missing permissions.
  • 04We hand it over, then check the build.A walkthrough with your engineers, the reason behind each decision, and a review of the first build.

WHAT YOU GET

Yours to keep.

  • 01Flows people trust.From research to interaction design, built around what people need to see before they act.
  • 02Options before decisions.Two or three directions for the choices that matter, so you decide with the trade-offs in view.
  • 03Every state designed.From empty and loading to errors and missing permissions, so nothing is left to guess.
  • 04A spec your engineers build from.In Figma or in writing, with the reason behind each decision, and a review of the first build.

WHERE THIS FITS

Need it built too?

We can ship it in your repo, or set up the systems that keep it consistent.

  1. 01Trust AuditFind where trust breaks
  2. 02You're hereProduct DesignDesign that earns trust
  3. 03Design & BuildCode that ships it
  4. 04SystemsSystems that keep it

QUESTIONS

Before you book.

  • Do you only work on AI products?

    No. AI and data products are our specialism, but any product people rely on to make decisions fits.

  • What do our engineers get?

    Designs they can build from, every state included, in Figma or in writing, with a walkthrough and a review of the first build.

  • Do you work with our design system?

    Yes. We design with your components and tokens, and say where the system needs something new.

  • What if we're starting from scratch?

    That's a good place to start. We work from the problem and who it's for, and design the first version with your engineers in the loop.

  • Can you build it as well?

    Yes, that's Design & Build. Product Design is for teams whose own engineers will build it.

Design the part people rely on most.

Bring the brief or the product. We'll tell you where design would earn the most trust.

Book a 30-minute call

Free review

Send us the part you're least sure about.

We'll review it for what makes a product trustworthy and reply by email with the issues that matter most, and how to fix them.

Book a 30-minute call